GymThing

UX/UI | Prototyping | E-commerce Web Design
About the client
GymThing is a start-up e-commerce retailer offering fitness equipment for home use. GymThing takes away the often complicated and sometimes intimidating experience when shopping for training equipment online.
Project overview
Design a truly easy, clean, cleverly simple user experience in shopping for home fitness equipment online. An interactive prototype was required to clearly define how parts of the website should work.
Goal
To design an e-commerce website aimed at the beginner fitness market. The brief instructed the design should be approachable, clean and easy to use. Creating a working prototype of particular sections such as the product page image sticky scroll was key to explaining the site's interactivity.
Responsibilities

Research & Planning

Wireframing

UX/UI Design

E-commerce Web Design

Interactive Prototype

Developer Handoff

Technologies

XD

Photoshop

Asana

Apple

Oops - Images coming soon